David Morris New Concept

Worldwide

British fine jewellery brand creates a new fresh concept for their global stores.

Studio Eivind has been commissioned to design the new look of this British fine jewellery brand. The new interior design comprises a classical look with added contemporary elements.

The lighting for fine jewellery is complex and several layers of lighting had to be integrated into the bespoke cabinetry, wall niches and stand alone tables. In addition to the architectural lighting of the store, a rich palette of decorative lighting was introduced to soften the look and feel within the store interior.

A neutral colour temperature was selected for the jewellery lighting display, whilst the rest of the ambient and decorative elements have a warmer tone, to create a more intimate and visually comfortable ambiance.

Kingsdon Manor

Somerset, England

Carlotta

Marylebone, London